THE POWER OF SOCIAL MEDIA BUTTONS/ USE AUDIENCEONE’S INTEGRATED TOOLS
TO KNOW THE POPULARITY OF YOUR CONTENT
Social
sharing buttons are simple tools that help entice your readers into sharing
articles and blog posts written by you on social media websites such as
Facebook, Twitter, Google+, LinkedIn etc. But what makes them great is that
they let you know how many times your articles has been shared!
By
letting you gauge the popularity of your content, social media buttons also
serve as a platform for you to compare your work with your competitors. All you
have to do is check the other sites and see how many times the content was
shared. But what do you do when they don’t have social media buttons?
AudienceOne’s
integrated tools can help you gauge the number of times a given URL has been
shared. It lets you paste the URL from any website and tells you its popularity
among the reader.
For example,
when you visit the Wall Street Journal’s Website, you have the option of
sharing their content on social media websites but they don’t show how many
times that particular article has been shared. But by using AudienceOne’s
software, you can paste the URL and immediately find out the total number of
shares any article has received.
HOW IS THIS USEFUL?
Getting
to know how popular your articles are is a good thing but how helpful is this
data really? It is better to have useful, actionable data rather than just a
useless fact.
Consider
for a second that you have to create content for Search Engine Optimization
(SEO). For this purpose you want to figure out if it is worthwhile spending
time promoting your content on LinkedIn and want to know the percentage of
sharing that takes place on each major social media site. You simply need to go
on any SEO site, like SEOMoz, pick out some article URLs and use AudienceOne to
check the status.
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